The Operating Thesis

Sports properties built around communities that already care

Rivals Sports Group turns affinity networks into competitive sports leagues. When players share an identity, school pride, or history, rivalry becomes the ultimate reason to play.

The Core Philosophy

Competition is the passion. Community is the engine.

Adult recreational sports suffer from a lack of stakes. Weekend rounds lack narrative, leaderboards, and reasons to connect.

Rivals Sports Group solves this by anchoring competition to established affinity groups. Starting with university networks in our flagship property, the College Rivals League (CRL). By leveraging existing institutional pride, we give everyday players a tangible reason to compete, track standings, and gather socially.

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Alumni team walking down fairway
Why Affinity & Golf

The Starting Wedge

Golf is our starting point—a large, active demographic of adult recreational players seeking structured competition.

College Networks

Unlocking the natural rivalries between universities and graduating classes on a national stage.

Veterans & Service

Building properties that foster brotherhood and active community re-engagement.

Greek Life

Harnessing collegiate chapter networks for season-long regional competitions.

Corporate B2B

Transforming static company outings into ongoing, active networking leagues.

Community captain organizing players on course
The Infrastructure

Powered by Big Game Golf

Rivals Sports Group operates exclusively on the Big Game Golf platform.

Big Game Golf provides the enterprise-grade operating system for live social competition. From verified mobile scoring and remote handicap equalization to real-time broadcast leaderboards and team chat, Big Game Golf powers the entire operational flywheel.

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The Long-Term Vision

Building the Future of Recreational Sports

Rivals is building a self-sustaining ecosystem of recurring leagues, sponsor-ready activations, championship hospitality, and digital media.

By connecting physical activity with deep social identity, we create sustainable value for players, university college club associations, brand partners, and the communities we serve.

Golfers socializing post-round

Join the Movement

Secure your charter position in the College Rivals League founding season.

Join the Waitlist